Of the guys who bowl on TV, there is a decent amount of them who are "free agents" and don't have a contract with a specific manufacturer. The reason for that is because the companies only want to sponsor a select few. Look at
Storm. They Sponsor PDW, Rhino, Jeff Carter, and Brian Himmler to name a few. If you look at the 4 of them, they are VERY different. PDW is the flashy, in your face guy that has won a LOT of tourneys. He has been at the top of the game for a long time. Rhino Page is the up and comer. Last year, they were trying hard to sign him. He threw
Storm, Roto, and
Ebonite last year (he was throwing
Ebonite when he won). They locked him up after the season was over. Jeff Carter has been doing well on the Regional front for years. He does a lot for charities as well as clinics. Brian Himmler was a name from a few years back who doesn't bowl on tour as much anymore. He still does all of the charity events as well as clinics.
One thing that they all have in common. They love the sport and they love talking about the sport. They all do what they can to promote it. They all try to give back to the sport. Also, all of them are approachable. Years ago, PDW wasn't. Now, he is. I bowled in a Regional Pro Am this past summer. The first person I bowled with was Jeff Carter. He is a very nice guy and very easy to talk to about the game. Anyone who had questions or wanted an autograph, he signed it. On the other hand, Eugene McCune was there as well. I didn't bowl with him but I talked with some of the people who did. They said that he barely spoke with any of them and pretty much kept to himself the whole time. If it was up to me, I know who I would sponsor.