The personality thing is funny really. Belmo's the handsome guy, fairly well-spoken, and he's there to win. A good analogy would be Jeff Gordon in NASCAR. He didn't come from the right training grounds, didn't run moonshine, and he could talk well. He's another handsome guy that sticks out from the crowd. Oh, and worst of all, the SOB won! LOL
Just look at the smug bowlers on the PBA tour. Pete Weber
comes to mind, but in the same way, I love watching him and Belmo because they don't sit around on a log staring. Makes the game more interesting for me.
The only one that irritates me is Sean Rash. I know he's just being hyper-competitive, but it's not fun to watch him, unless he's losing LOL I don't hate him, it's just part of the game. One of the best things that's happened to golf over the last decade plus is the influx of hyper-competitive athletes and big personalities. I still love the older guys as well, but I'd rather see Phil, Rory and the brighter personalities than Davis Love the smug zzz and others like him.
But that's what draws crowds.
It's now the Lucky Strikes and the flashy lane centers that have done remarkable things to attract people to bowling, or just get people near the sport. Whether they bowl or not, you'll attract far more people with Bemo, Sean Rash and some others like Pete Weber
than you ever will with Walter Ray. You Need the mix.